Project

By creating South Africa's first ever, literally explosive book trailer for one of the nation's biggest writers, Deon Meyer,
The Suits catapulted themselves to the helm of marketing for the South African publishing industry.

Subsequently, The Suits launched Varsgedruk – the nation's voice for the hottest new books – with an ever increasing social media following. To date The Suits have produced over 150 book trailers, all of which featured on the country's biggest Afrikaans TV channels, kykNET and kykNET & Kie, making Varsgedruk a household name across the country.

Project Details

Client : NB Uitgewers

Campaign : Varsgedruk